Getting information to do our jobs is hard
We spend hours every week jumping between tools, searching for information, and trying to piece together context from fragmented mail threads, messages and documents. As organizations grow, these information silos only get deeper and more disconnected.
Our collaboration tools are dumb pipes which interrupt us with constant pings and notifications, we have to figure out what's important or relevant ourselves.
Our Vision
Imagine if your tools understood what you're working on and what matters most. What if they could surface the right context exactly when you need it, right where you're working?
At Selectric, we're building the intelligent workplace tools of the future - ones that break down silos, understand context, and help you focus on what matters most.
Our Story
Aditya
Having spent years building products and partnerships at companies like Meta, Vodafone, and Flipkart, I've experienced firsthand how the proliferation of workplace tools can paradoxically make us less productive. The vision for Selectric was born from a simple belief: our tools should work for us, not the other way around.
I'm passionate about creating technology that enhances human productivity and performance.
Our Values
Build agency
We build products that put people in control and empower them.
Solve big problems
We want to work on problems which matter to thousands, if not millions, of people.
Always learning
We embrace challenges, learn from feedback, and get better every day.
